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Do headlines heavily impact buying decisions online?
in Acalytica by Platinum (96.3k points) | 8 views

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I think we can all agree headlines are important.

How important?

According to direct response copywriter Ted Nicholas, “73% of the buying decision is made at the point of the headline.”

If you can nail the headline, you’ll bring in leads.

by Platinum (96.3k points)

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